ADOBE lessons
Dr. Marielle Okoye, Adobe Analytics Practice Lead, your mentor for this lesson

Dr. Marielle Okoye

Adobe Analytics Practice Lead · 12 years

Lesson 10 of 19 · Lesson 10 — Creating Calculated Metrics

10/19

Your Work

A calculated metric is a computable formula object — an expression tree evaluated over a population. Build the formula, predict the values, choose the placement that matches your intent. The gate runs the math on the full event stream; this workspace shows a 20-event preview.

Date range & preview

Full window · preview slice has 20 of 20 events. Gate uses the full ~3,700-event stream filtered by the same range.

Revenue
$108.88
Visits
7
Orders
2
Page views
11
Bounces
4
RPV
$15.55
AOV
$54.44
Bounce rate
0.571
Sticky rate
0.429
Categories
3

Formula composer

Revenue (108.88) / Visits (7.00) = 15.55

Computed live from the preview slice. Change the date range or operands to see the value move.

Predict the full-stream values

The preview shows a 20-event slice. Use it as a sample to predict what the gate will compute on the full 3700+ event stream over your chosen date range.

Choices the formula tree exposes

Preview values shown next to each option; gate uses full stream.

Govern

Evaluation
Practice checks are unlimited and don’t count toward your grade. Final submit is one-time and generates your certificate.

Practice the workspace, ask Dr. Okoye anything, and submit when you're ready. The grade lives in the workspace, not the chat.